{"id":4206,"date":"2013-11-10T12:29:52","date_gmt":"2013-11-10T12:29:52","guid":{"rendered":"http:\/\/www.iweihs.net\/wp\/archives\/4206"},"modified":"2013-11-23T02:53:57","modified_gmt":"2013-11-23T01:53:57","slug":"inhalte-bestimmen-den-benefit-fuer-die-gewuenschte-zielgruppe-nur-huebsch-ist-schon-laenger-einfach-zu","status":"publish","type":"post","link":"http:\/\/www.iweihs.net\/wp\/archives\/4206","title":{"rendered":"Nur h\u00fcbsch, ist schon l\u00e4nger einfach zu wenig."},"content":{"rendered":"<p>Inhalte bestimmen den Benefit f\u00fcr die gew\u00fcnschte Zielgruppe. Nur h\u00fcbsch, ist schon l\u00e4nger einfach zu wenig. Wie man dar\u00fcber nachdenken kann, zielgerichtete Inhalte zu entwickeln, ist in dieser Pr\u00e4sentation ausf\u00fchrlich dargestellt.\ufeff<\/p>\n<div class=\"g-crossposting-att\">\n<div class=\"g-crossposting-att-title\"><a href=\"http:\/\/www.slideshare.net\/brigittealiceradl\/content-strategy-101-21147619\" target=\"_blank\">Content strategy 101<\/a><\/div>\n<div class=\"g-crossposting-att-img\" style=\"float:left;\"><a href=\"http:\/\/www.slideshare.net\/brigittealiceradl\/content-strategy-101-21147619\" target=\"_blank\"><img src=\"https:\/\/lh6.googleusercontent.com\/proxy\/ZVMAibDP6sz3innARTJa64zWII2dHBTSLnIzOFlLPSH7au40IVPLe8ESGhmI7cLJ4AQfosQbJqhBSPcGp04ktM3hARoiEFZqBLWgW2znVR8vudOlFOcQGPtKciOztwMGjmuYHK5minEgpfK9A0UUFeo_6fqSGqBkHv8kxp7W=w120-h120\" \/><\/a><\/div>\n<div class=\"g-crossposting-att-txt\">Einf\u00fchrende Pr\u00e4sentation in das Praxisfeld Content Strategy (inklusive der wichtigsten Methoden und Instrumente)<\/div>\n<\/div>\n<div class=\"g-crossposting-backlink\"><a href=\"https:\/\/plus.google.com\/104945203710734137954\/posts\/Z9ad21vNLUn\" target=\"_blank\">Weiterlesen auf Google+<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Inhalte bestimmen den Benefit f\u00fcr die gew\u00fcnschte Zielgruppe. Nur h\u00fcbsch, ist schon l\u00e4nger einfach zu wenig. Wie man dar\u00fcber nachdenken kann, zielgerichtete Inhalte&hellip;<\/p>\n","protected":false},"author":2,"featured_media":4072,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[],"tags":[152,281,79,20,270,285,244,196,129],"_links":{"self":[{"href":"http:\/\/www.iweihs.net\/wp\/wp-json\/wp\/v2\/posts\/4206"}],"collection":[{"href":"http:\/\/www.iweihs.net\/wp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.iweihs.net\/wp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.iweihs.net\/wp\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.iweihs.net\/wp\/wp-json\/wp\/v2\/comments?post=4206"}],"version-history":[{"count":0,"href":"http:\/\/www.iweihs.net\/wp\/wp-json\/wp\/v2\/posts\/4206\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.iweihs.net\/wp\/wp-json\/wp\/v2\/media\/4072"}],"wp:attachment":[{"href":"http:\/\/www.iweihs.net\/wp\/wp-json\/wp\/v2\/media?parent=4206"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.iweihs.net\/wp\/wp-json\/wp\/v2\/categories?post=4206"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.iweihs.net\/wp\/wp-json\/wp\/v2\/tags?post=4206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}