Web 2.0 – Must read

Wo geht die Reise hin?

This article is an attempt to clarify just what we mean by Web 2.0.

In our initial brainstorming, we formulated our sense of Web 2.0 by example:


Web 1.0 –> Web 2.0

DoubleClick –> AdSense
Ofoto –> Flickr
Akamai –> BitTorrent
mp3.com –> Napster
Britannica Online –>
websites –> blogging
evite –> upcoming.org and EVDB
domain name speculation –> search engine optimization
page views –> cost per click
screen scraping –> web services
publishing –> participation
systems –> wikis
directories (taxonomy) –> tagging (“folksonomy”)
stickiness –> syndication


Geschrieben von Tim OReilly –> What Is Web 2.0

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